Lisa Wise’s book is an ode to purpose-driven leadership as it tracks her life journey. Her focus on profit with purpose is a model business leaders should adapt and could lead the way to a more inclusive and equitable community for us all. She is someone to watch.
Lisa Wise provides the roadmap in Self-Elected for leaders who are ready to go beyond profits and leverage their business to push for a more equitable America.
Individuals who desire to venture into social impact entrepreneurship often struggle with the misconception that you won’t make much money creating a mission-driven business. Others battle with the guilt that you shouldn’t make money since zero-sum theory has paralyzed some to believe that revenue means taking away from others you serve. I hope you grant yourself the permission to read Self-Elected by Lisa Wise and take part in a community that believes in a positive-sum change. A belief that everyone wins when companies are positioned based on the core values of sharing profits, valuing employees, and serving communities. Wise reminds us that purpose means profit - for all.
In a time when there is a desperate need for counter-cultural thinking about profits its purpose and its impact on people, Lisa Wise delivers a challenge to all of us in business: intentional selflessness. Self-Elected is an experiential treatise on doing justice in business, it stands out as the conscientious objector of doing things the way it has always been done. It is a must-read for new entrepreneurs, those who have been at it at some time, and those who may be seeking a path different from what the prevailing culture has considered true success.
Self-Elected is the perfect kind of business book for entrepreneurs to read at any stage of their journey. Part memoir, part how-to guide, Lisa’s story shows us that putting people over profit can also lead to financial success. But a little warning, don't read this if you are not ready to take action —this book reminds you of your civic role as a leader to make this a more equitable and prosperous world for all.
Flock DC is a family of companies laser focused on people and place.
We manage home and tend to our community.
Happy modern dwellers and happy homeowners cultivate stronger, sustainable, more equitable and robust local communities and economies. We are a mission driven, values based motherbird that privileges purpose over profit.
